Jakob holds a degree in finance as well as in sales and marketing. Starting his career in finance Jakob quickly realized his potential in sales and got his first job in IT in the late nineties, managing the largest clients of HP Denmark. Jakob is an entrepreneur at heart, and has an extraordinary ability to spot a great business opportunity. After three successful exits Jakob joined forces with Allan and Diego in 2006, becoming CEO and partner of Softcom Solutions A/S. Under Jakob’s management Softcom became one of the leading hosting providers in Denmark until a successful exit in 2017. Jakob is a highly successful leader and people manager and has the ability to create a highly motivated and very effective workforce. Jakob has extensive knowledge with subscription based b2b cloud based technology and services and vast experience implementing constantly changing technology into successful business models.